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Each persons body chemistry reacts differently to fragrance notes and scents. Something that might smell sweet on your skin might smell different on someone else. Another factor that might affect how a fragrance smells on you, could be your diet or certain medication.

Parfum oil concentration is 20 – 40%, Eau De Parfum oil concentration is 15-20%,  Eau De Toilette oil concentration is 5-15% and Eau De cologne  oil concentration is 2-5%.

We recommend you change your fragrance according to the season.If the climate is cooler – woody, oriental & oud scents would be more suitable. Whereas if the climate is warm – fresh & aquatic scents will be more suitable.

We believe that fragrances depend more on personal preferences rather than assigning a specific scent to each gender. Although, based on best sellers- lighter, floral and sweet scents are more popular amongst the feminine market. The masculine market is attracted to oriental, woody and zesty scents.

The best places to spray your perfume is on your shoulder, neck and wrists. We recommend you spray on your clothing instead of skin as every individuals skin chemistry reacts differently to each scent. The fragrance lasts longer on fabric than it does on skin. One must avoid directly spraying darker fragrances on light or white clothing.

If you have been using the same fragrance for a long time, your olfactory scents become used to the scent and it tends to block it out. We recommend you find another scent you like and alternate. 

Another reason your fragrance might not last could be dry skin, we recommend you use a body cream that compliments your scent to brighten the fragrance.

Have luxury fresheners differ from fragrances in a big way. A scent you would like to smell in your home, a spa or a salon is not the scent and attraction you’re looking for or want when you use a fragrance.

A fragrance is a scent that attracts, it is sensual, beautiful and appealing, a feeling you do not get a home scent.

Perfumes should always be stored in a cool dry place to ensure that the chemical composition remains the same in the bottle, if it is exposed to heat or sunlight the composition changes. Avoid keeping it in the car.

One should not change a signature scent purely based on people’s preferences. 

Alternatively, you could try a different scent that you like and are comfortable with. Changing it up a little is always a great idea.

If you have any other questions you would like to ask that has not been answered here, please drop us an email with your query to

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